Europe’s biggest trade fair for the music industry
Musikmesse brings together companies with retailers, professionals from the musical-instrument sector and musicians from all over the world.
What you can expect at Musikmesse
- Business and Networking: Forge new business contacts and strengthen existing ones. Build up your knowledge and your network and meet an international audience
- Relevant target groups and decision makers: More than half of our trade visitors are decision makers from the retail sector, manufacturing industry, small craft enterprises and service providers.
- Extensive Event-, Conference- and Concertprogramme: More than 1.000 events at the fairground and throughout Frankfurt
Why attend
1. The global industry get together
Every year, Musikmesse and the concurrent Prolight + Sound welcome visitors from over 150 countries. Last time, 43 percent of visitors and 63 percent of exhibitors came from outside Germany.
2. The platform for your business
Nowhere else in Europe can you meet so many specialist retailers and distributors from the musical instrument segment. Our Business Programmes make Musikmesse a magnet for the trade.
3. The spotlight on your brand
Present your brand in the programme of events! From appearances by your brand endorser, via product workshops, to stage sponsoring, Musikmesse offers a host of excellent opportunities.
4. Less expensive than you think!
A four square-metre, fully equipped exhibition stand can be arranged for as little as € 1,021.40 – including Media Package, AUMA and environmental fees.
5. In the heart of Europe
At Musikmesse, you make your presentation at the gateway to the world! From Frankfurt Airport, you can be at the Exhibition Centre in just 20 minutes. And there are over 10,000 hotel rooms within walking distance.
6. Tomorrow’s customers
Become a Partner of the ‘Discover Music’ area for young people and reach over 4,500 children and youngsters a year with your products.
7. A resounding presentation
Every year, over 2,000 international journalists, bloggers and influencers report from Musikmesse and Prolight + Sound. The new products and innovations presented at the fair are spread many millions of times via social media.
Pictures say more than words – Discover Musikmesse
Exhibitor statements
‘Hiwatt loves Musikmesse! Professionals from all over the world who want to sell and promote our products came to our stand – as did numerous musicians. The media also showed great interest in our product launches.’
‘The world premières of our new products in the field of digital drums and pianos were highly successful and attracted global attention. The support given by the trade and consumer press was first class. Musikmesse remains a force to be reckoned with in terms of trade-visitor internationality.’
‘Musikmesse 2018 was one of our best and most successful fairs ever. Messe Frankfurt provided a good framework and we made good use of it. Not only did we gain new customers, we were also able to exchange ideas and information with many existing customers.’
‘Musikmesse is very important for the sector! We were very busy on all days of the fair this year. We welcomed both retailers and consumers to our stand and achieved all our goals.’
‘Our stand concept was highly successful. We generated high-quality contacts and laid the foundations for specific orders in the context of the fair. Together with high-grade artists, we presented the prototypes of our new concert grand at the fair and attracted lots of attention. The product launch was a great success for us.’
Facts and Figures of 2018
Here you will find the most important figures of Musikmesse at a glance.
