Changing circumstances mean that the broadcasting, production and recording segments are of interest to an increasing number of users. High-quality software and hardware (mixing consoles, microphones, cameras, etc.) are becoming increasingly easy to use, easier to transport and, depending on expectations, more affordable.
Additionally, production tools and publication channels are available for people thanks to social media. Broadcasting, production and recording products and services that used to be the exclusive preserve of profes- sionals are now used by semi-professionals and laypeople, too.
This development is reflected by the presence of these product groups at Musikmesse and Prolight + Sound. Exhibitors in these segments are highlighted with a special logo. For companies active in the broadcasting, production and recording product groups there’s a separate “Quickfinder” available for Musikmesse and Prolight + Sound. These exhibitors can be found in Halls 3.0, 3.1, 4.0, 4.1, 5.0, 9.0, 11.0 and 11.1.